Influence of financial literacy on e-entrepreneurial intention:Role of the mediator of behavioral perceived control in higher education students in the Peruvian context.

Mervin Juan Chavez-Ruiz, Elizabeth Emperatriz Garcia-Salirrosas, Ghenkis Ezcurra-Zavaleta, Jesus Fernando Bejarano-Auqui

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

The present study investigates the influence of various factors on digital entrepreneurial intention, focusing on the mediating role of perceived behavioral control. A self-administered cross-sectional survey was carried out using a questionnaire directed at 446 university students from several universities in different geographical regions of Peru. Descriptive statistics were used, and a structural equation model (SEM) was constructed to evaluate five proposed hypotheses. The results revealed that both financial attitude and behavior exert significant influences on perceived behavioral control. Furthermore, it was found that perceived behavioral control has a significant impact on digital entrepreneurial intention and plays a mediating role between financial education and the intention. This study contributes originality and value to the academic field, by adding to the few investigations on financial education carried out in the Peruvian context, specifically among university students. Likewise, it suggests the importance of promoting policies, strategies and initiatives by governments, universities, and other institutions, to improve the financial education and self-efficacy of university students, in order to promote digital entrepreneurship and economic development.

Original languageEnglish
Title of host publicationIC4E 2024 - 2024 15th International Conference on E-Education, E-Business, E-Management and E-Learning
PublisherAssociation for Computing Machinery
Pages350-361
Number of pages12
ISBN (Electronic)9798400717062
DOIs
StatePublished - 18 Mar 2024
Event15th International Conference on E-Education, E-Business, E-Management and E-Learning, IC4E 2024 - Fukuoka, Japan
Duration: 18 Mar 202421 Mar 2024

Publication series

NameACM International Conference Proceeding Series

Conference

Conference15th International Conference on E-Education, E-Business, E-Management and E-Learning, IC4E 2024
Country/TerritoryJapan
CityFukuoka
Period18/03/2421/03/24

Bibliographical note

Publisher Copyright:
© 2024 ACM.

Keywords

  • Financial literacy
  • and perceived behavioral control
  • digital entrepreneurial intention
  • financial attitude
  • financial behavior

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